Marusha is the visionary behind the BJF concept. A passionate journaler and writer herself, she first dreamt of a cozy industry event in Barcelona, which she's happy to call home, and then – BOOM! – it grew into a festival. Marusha is also the founder of the Girls Who Write platform and the Naked Words journaling circle in Barcelona.

Got ideas? Chat with Marusha: m.mozolevskaya@gmail.com

Oliver is co-founder of the festival and someone who swears journaling has saved his life. A serial entrepreneur, founder of Unleash Your Ink and connoisseur of Spanish wines, Oliver is also a Shadow Journaling Coach and Mentor – a passion turned into vocation.

Feel free to contact Oliver via email: oliver@unleash.ink

Esther is our social media wizard — equal parts magician, strategist, and cheerleader. With quick wit and a playful touch, she turns the festival’s online presence into a space full of energy and connection. But behind the cheerful facade, she’s the one keeping everything sharp, steady, and professional, making sure the magic is matched with structure. Esther doesn’t just run our channels — she builds a digital home where the festival spirit truly lives.

Kaa is the visual heartbeat of the festival. As our designer, she shapes the aesthetic world we all step into — from the tiniest icon to the big, bold banners that frame our shared moments. With a sharp eye, a poetic touch, and an intuitive sense of harmony, Kaa creates more than visuals; she builds feeling, mood, and identity. Just like her design, Kaa’s personal style is bold, edgy, and unmistakably her own — a perfect reflection of the fearless creativity she brings to everything she does.

Photographer, writer, and a true creative soul, Darina seems to have lived a thousand lives. Innate storyteller and eternal seeker, Darina weaves magic into everything she touches — whether through the lens of her camera, the rhythm of her words, or the quiet power of her presence. With a heart full of curiosity and hands that never shy away from hard work, she brings both vision and momentum to the festival.